You can make up a new keyword and add it to your page, but it's unlikely other web pages will add your keyword. Website migrations come in many flavors; some are tiny and others are massive. Today, the secret to SEO is no secret at all. It's common sense. Brands …

About 18 percent of Twitter users are African American, which is almost double that of internet users. The internet has changed the ways individuals communicate and how the world conducts business. A strong global brand often constitutes a key advertising goal, especially for larger companies. Imagine having a fun-packed rocking …

No high quality blog would accept your guest post if it has promotional backlinks going to the homepage of your site. Inbound links that come to your site are the second most important SEO factor (right after content) that has great impact on your website's rankings. From the first days …

The more your content focuses on your niche, the easier it is for the crawlers to index and categorize and decide how relevant and serious you are for it. I regularly share quality content based on my experience personally and professionally. Once you've started your local SEO effort, the next …

To start with a mental image and analogy, think of internal links like veins in your website analogous SEO circulatory system. Their role and function are equally as important to the health of your website as the veins are to your body. SEO can be defined as an aggregate of …

To protect it's product, Google suddenly released the Penguin update and several additional updates over the next two years. Links that are going from one page to another within the same domain are called internal links. The process itself is referred to as internal linking or interlinking. Firstly I would …

You can control both the pages that Googlebot crawls and (should you wish) request a reduction in the frequency or depth of each crawl. Google bot explores the website by tracking links from one page to another (within your website), so it's necessary for your pages to be crawlable (quick …

You can't master SEO in a day, but you can resolve to make small steps in each of the areas of SEO that will make your site better and your efforts more impactful. Sitting at your computer without a plan is futile. Website content doesn't just materialize. You have to …

Check to see if all your global navigation links are working properly and that they are for the most part all HTML links, as these are the type of links that are most effective in passing link juice. We've known for a while that Google isn't the way people find …

Search engines will penalise pages it thinks don't provide enough value as visitors prefer informative and high quality results. Currently, the bandwidth for handling internet traffic varies considerably. As a business owner, your ultimate SEO goal is to achieve high search rankings on the first page of Google and Bing …

Pagerank retention is a myth - it's not possible for your site to 'leak' link juice by having more external than internal links You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales. There's a reason clickbait articles …

To truly exist, a site needs steady traffic and a track record of providing good information. Also, video content has a lot of untapped potential which is great for SEO and makes for good user engagement. Having unrelated content in this location can introduce noise that might affect search engine …

How do you put an invisible business on the map? Internal links are links within your blog posts that lead to other pages within your blog or website. The first and most obvious way that this improves SEO is that increases traffic to your other posts and pages. Google now …

An experienced writer can create effective and valuable content for your site, while helping you avoid the poor SEO habits associated with thin content. Although there are numerous Meta tags, only a few of them have major impact on the SEO of the Website. The traffic manager works closely with …

If you're a business, it may be a good idea to start a blog on your website. Not only will this keep your site up-to-date with fresh content and encourage repeat visits (and increase the frequency of search engine crawlers), but also show that you're a relevant, trustworthy business. The …

Once you have your site up and running, there are a number of sitemonitoring tools you can purchase or use for free on the web. Old SEO practices meant a huge emphasis on keywords. If you're looking to take things a step further, Google's AMP format can further optimize mobile …

Firms offer permission marketing programs on the internet, by telephone, or through direct mail. Mobile-first. It's coming. And I still feel that a responsive website, in addition to all the AMP and so, is essential. SEO takes time, resources, and money if you outsource. You need to go into this …

Content is one of, if not, the single most important asset in the world of SEO. Consistent positioning avoids ambiguity; the message stays clear and understandable. Frequent link audits can save your site from the dangers of negative SEO. If you constantly monitor your links, it's easier to spot a …

Special interest and hobby sites vary widely and include sites that focus on a sport, hobby, or other activities. The best way that you are going to make your website rank in search engine results pages is to create content which your users find engaging. The five advertising goals of …

The difference between behavioral targeting and remarketing is with remarketing ads are sent to individuals from a brand whose website was visited. There are domains which are better to receive links from than others. These are domains that are "trusted" sources and have higher domain authority. Search engine optimization affects …

Many other questions and topics need to be asked and explored, and much of this may be outlined in your standard business and/or marketing plans as well as in your (website) business requirements. Before you decide to put a link on a web directory, ensure that the benefit will …

Beware of people who proclaim "I've got a buddy who works at Google or claim inside knowledge of any search engine by knowing a current or former employee. E-commerce focuses on selling goods and services over the internet. This arrangement is useful if you want to enjoy the benefits of …

The goal of search engine optimization is to have the search engine spiders not only find your site and pages but also specifically rank the page relevance so that it appears at the top of the search engine results. For example, right now tweets are getting indexed. Social listening patterns …